What makes business successful? –A thought and a theory.

If you’ve not read this previously posted page, I highly recommend it. And I assure you, with that post and this, it will be worth your while. I have long questioned what makes some businesses succeed wildly? That post is a fascinating piece on that latest San Francisco cultural craze: $4 toast. –And not only San Francisco, but spreading to other parts of the nation. $4 for toast?...

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Controversial advertising: Good idea? Bad idea?

There’s no argument that the attached ad has gone viral. The question I ask is simply, do you think this particular ad is a good idea? In this generation we rush, unrestrained, into the pursuit of “attention”. But does attention–even worldwide attention–accomplish your sales goals? I have my own strong feelings, but would like to hear yours. Shortly, we’ll be...

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Value: What makes toast worth $4?

There are multiple reasons for this latest San Francisco craze. “Tip of the hipster spear” is one; the large amount of money floating around Silicon Valley, is another. But, in an interesting article, linked below, the origin of this is traced to a single individual. And in the end, makes a great study on value and pricing....

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Storytelling as an Art in Business.

There is genius in this link. And on some level, I had already begun to suspect this. Why is it that, as relaxation of choice, I will enjoy sitting and watching a movie–even if it’s for the fourth time? It’s the enjoyment of story. We are drawn to it. In the links below, Nancy Duarte discusses the value of storytelling in conveying the culture of business. More than any other...

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Sales: Increasing Interpersonal Effectiveness and Closing Ratio

I’ve long said that “sales” is really only helping people find what they’re looking for. But usually, people have different personality types that dictate how they prefer the transaction: Some, for example, prefer quick; and others more methodical. But importantly, the transaction is a partnership – a dance, as it were, based on their personalities and how they prefer to walk through the...

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Annual Performance Reviews Are Morale Killers

An interesting perspective is probed in the article below: the concept that annual performance reviews may be detrimental to a company. This annual walk-on-coals may actually do more to kill productivity and morale, than it brings to the company in review benefit. Sure, feedback is necessary. But management, like driving a car, is best done with a light hand: slight continual adjustments, rather...

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Solving the problem right requires a right understanding of the problem.

For those who track the Consulting area of this blog, this is another article addressing good management. I love the quote at the article outset from Einstein: laying out the priorities that understanding a problem correctly is foundational to solving it correctly. Read at least the partial article here:   Are You Solving the Right Problem? Harvard Business Review by Dwayne Spradlin “If I...

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